 |
|
 | Position: Asst. Athletic Director for Marketing
|
 | Experience: Fifth Year at UM
|
 | Alma Mater: University of Florida, 1992
|
|
|
|
|
Jeremy Gerson is in his fifth year with the University of Miami Athletics Department, serving as the Assistant Athletic Director for Marketing.
He manages the Hurricanes marketing staff and budget, and oversees the creation and implementation of sales and marketing communication strategies targeted to increase sales in Miami's revenue-producing sports. His works to increase attendance and enhance the fan experience at all UM athletic events, while also increasing exposure - both locally and nationally - for all 17 varsity sports.
Prior to arriving at UM, Gerson worked with the NFL's Miami Dolphins, coordinating the efforts for sales, marketing and consumer communications by utilizing special applications of technology and unique resources to augment multiple consumer-focused programs.
A native of Hudson, Ohio, Gerson graduated from the University of Florida in 1992 with a bachelor's degree in advertising. He and his wife, Shari, have one daughter, Paige.